What you do
Plug in your marketing sources
Connect Meta, Google, Klaviyo, Shopify, GA4, and more, then start asking client and campaign questions.
Ask in plain English
Anyone on the team can ask anything, client by client, inside Claude or ChatGPT.
Ship it to the client
Branded reports, updates, and ad-hoc answers arrive the moment a client asks.
What
does
Same metric, same meaning, everywhere
Meta and Google count conversions differently, so Summer applies one definition per metric across every platform.
Verified answers in seconds
Answers to any campaign or client question, with every number showing a receipt for exactly where it came from.
One source of truth, every time
Questions we get a lot
What is Summer?
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Summer is the agency data intelligence layer that lets your whole team ask any client question in Claude or ChatGPT and get a real answer from live marketing data. Connect your sources once and anyone on the team, from AMs to strategists to analysts, works from the same normalized layer.
Why don't my platforms already agree on the numbers?
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Each platform counts a conversion its own way, so the same campaign shows five different numbers and someone just picks the one that sounds best. Summer cleans every source into one shared layer first, so the strategy your agency builds on top is finally one you can win clients with.
Is Summer a marketing data warehouse?
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Summer becomes the marketing data warehouse you didn't want to hire an engineer to build. Connect your sources and Summer normalizes them into one queryable layer, or plug Summer into Snowflake, BigQuery, or Postgres if you already have one.
How is this different from Supermetrics?
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Supermetrics moves your data into a destination, and an analyst still has to interpret what the numbers mean. Summer is the layer your whole agency runs on, so your team asks a client question in plain English and gets a real answer back, right inside Claude or ChatGPT, with every formula behind every metric published openly on GitHub. For pricing and a full breakdown, see the Supermetrics comparison.
How does Summer compare to AgencyAnalytics?
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AgencyAnalytics builds the dashboards your clients read, which is great for client-facing reporting, and Summer generates branded reports too. The difference is what happens when someone asks a question the dashboard doesn't answer: you ask Summer in plain English and get a verified answer from one normalized layer, where every metric means the same thing every time. For pricing and a full breakdown, see the AgencyAnalytics comparison.
How fast until my agency sees value?
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Most agencies connect their sources and ask real questions the same afternoon, so work that ate a week now takes closer to an hour. The only thing that stretches that timeline is a big historical backlog, and even then the long sync runs in the background while you go enjoy your lunch.
Is my clients' data safe?
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Every client relationship is permission-scoped at the query layer, so each person only reaches the accounts they are allowed to see. You open the door to your whole team without ever losing track of who walks through it.
What happens when my analyst is out?
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Right now one person stands between every question and every answer, so when they are buried or away the whole team waits. Summer lets anyone ask in plain English and get a verified answer back, so the work keeps moving even when your analyst finally takes a day off.
Is Summer an MCP server? Does it work as an AI marketing agent?
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Yes to both. Summer is a marketing MCP server: connect your ad platforms once and your team asks any client question directly inside Claude or ChatGPT, no dashboards or exports in between. It works like an AI marketing agent that answers from live, normalized data, and every number comes back with a receipt showing where it came from.
