Everything else moves data,
Summer delivers answers.
The agency data intelligence layer where every answer traces back to the data underneath it. Your wins stop being lucky, start repeating, and become the reason clients stay.
Archrival
The answer is the hard part.
Agencies that pull ahead run on verified numbers they can defend, win client trust with shared definitions, and keep a human on call for when the data fights back.
Verified answers · checked, not guessed
Every number your team reports or builds a strategy on traces back to the data underneath it, so the answers hold up in the room and the strategy holds up in the market.
When a client questions a number, the formula is open on GitHub for them to check. That is the reconciliation enterprises expect before they trust you.
Lifeguards · a human in the loop
When the data is genuinely tangled, a Lifeguard jumps in and makes it human and AI-usable. We hired the best data engineers so your agency never has to carry that cost.
Everyone shows data,
nobody verifies it.
Questions we get a lot.
Is Summer right for my agency?
+
Summer is built for performance and growth agencies running campaigns across multiple platforms where the data behind every campaign matters for strategy and client reporting. If your team is spending time pulling, reconciling, or second-guessing numbers instead of acting on them, Summer is built for exactly that problem.
What does my team actually get on day one?
+
Connect your sources and within hours your whole team — AMs, strategists, analysts — is working from the same clean data. Anyone asks a question in Claude or ChatGPT and gets a real answer they can use in a client call or build a strategy around, without chasing the analyst for it.
Why do my platforms each report different numbers?
+
Every ad platform uses its own attribution model, conversion window, and metric definition, which means the same campaign looks different in Meta, Google, and your CRM. Summer normalises every source into one shared definition of every metric, so the number your strategist uses to build the plan is the same number your AM presents to the client.
How does Summer compare to Supermetrics?
+
Supermetrics moves your data somewhere else — a sheet, a warehouse, a BI tool — and it's very good at that. But the destination is where the work starts: someone still has to build the view and interpret the numbers. Summer is the normalised layer itself. Your AM asks a client question in plain English inside Claude or ChatGPT and gets a number back with the formula behind it published openly on GitHub. If you already have a warehouse and an analyst who enjoys owning it, Supermetrics fits that shape better.
How does Summer compare to AgencyAnalytics?
+
AgencyAnalytics builds the dashboards your clients log into, and client-facing reporting is real agency work — Summer generates branded reports too. The difference is what happens when someone asks a question the dashboard doesn't answer. In AgencyAnalytics that's a new widget. In Summer it's a sentence, answered from one layer where every metric means the same thing every time. If white-labelled client portals are the product you're selling, AgencyAnalytics is built for that.
How does Summer compare to Databox?
+
Databox is a metrics dashboard: pick your KPIs, watch them move, get alerted when they don't. That works when you already know which numbers matter. Agency work is mostly the other case — a client asks why Meta and GA4 disagree on the same campaign, and no scorecard answers that. Summer reconciles the sources first, then lets anyone on the team ask, with a receipt on every figure.
How long does setup take?
+
Most agencies are live within two hours. Connect your sources, Summer normalises them automatically, and your team can start asking questions the same day. No data engineer, no SQL, no implementation timeline measured in weeks.
